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Thursday, October 13, 2005

Hen Lit Dismissed as "Clever Marketing Ploy"

Received this from Transita today:

***
"On Women's Hour today (Thursday 13th) Jenni Murray, Philippa Gregory and Mavis Cheek discussed the growing phenomenon of "Matron Lit" or "Hen Lit" or whatever it is they're calling it these days.

Disappointingly in our view it didn't really address the issues we'd hoped would emerge and the whole movement was dismissed as a "clever marketing ploy".

While we're over the moon that Philippa thinks we're clever, we were slightly taken aback when the view was expressed that "women simply don't want to read books like this".

If our website membership is anything to go by then we must reluctantly disagree with their proposition but we'd like them to hear it from you.

So, I guess the question we're asking is, do you want these type of books or are we whistling in the wind?

If you'd like to make your views known please visit our website and take part in this quick straw poll.

Transita Poll

When the results are in we'll pass them on to the BBC."

***
I would be curious what the issues were that she was hoping to address. While I'm all for older women being featured in fiction these days, so far I haven't really enjoyed the stories. Anyway, you can decide for yourself and vote on their web page.

posted by Kathy Holmes @ Thursday, October 13, 2005
1 comments

 

Tuesday, October 11, 2005

Chick Lit Out, Matron Lit In

A new generation of romantic heroines are as likely to ascribe their hot flushes to the menopause as to the proximity of a tall, dark handsome stranger.
Publishers on both sides of the Atlantic are abandoning “chick lit” in favour of a new breed of romance reflecting the experiences of the older woman.



Read rest of the article on The Telegraph.

I know this is a month-old article and probably was used to promote Transita, but when I came upon this article in a search, my eyes widened. Keep talking hen lit, baby. This is music to this hen's ears!

posted by Dorothy Thompson @ Tuesday, October 11, 2005
0 comments